Entries by Clare

Try These Six Business Accelerators for Higher Growth

Gaining traction. Scaling up. Maximizing business value. Whatever your definition of business growth is, investing in these six proven business accelerators is bound to make a difference. We call them Market Fuel Strategies because they are designed to bring new energy to your business operations and increased profit to your bottom-line. In hundreds of client […]

Innovation, Future Thinking Shines at TechEdge 2019

The strength, vibrancy and innovation of Sacramento’s tech community was in full motion at the 2019 TechEdge conference held yesterday at the Sheraton Grand hotel. The event featured speakers from across the technology ecosystem from startup founders to investors and technology leaders such as Uber and Amazon Web Services (AWS). Of particular note was the […]

Are You Too Busy To Grow?

Your business is moving full speed ahead and there aren’t enough hours in the day to meet all your customer, product and sales obligations. You’re slammed, so of course your business or practice is growing! How could it not be? We are serving customers, moving product, increasing sales. Well, not so fast. Your business can […]

Turn Competitive Info into Cash

  There’s information gold in knowing what your competitors are doing and how they’re doing it. The trick is finding it and then knowing what to do with it. Most of us know in general who our competitors are and what products and services they offer. But too often we don’t know much more than […]

What’s Your Social Business Personality?

How you show up in your social communities matters. It matters a lot. Your personality probably shows up naturally in your personal social media interactions. But what about your business? Global corporations spend millions creating “personalities” to represent their businesses. Personalities like “Flo” from Progressive Insurance or the AFLAC duck or even good ole “Tony […]

Is Your Content a Little Tyrant?

We all know that content is king but what do you do when your “content king” turns into a little tyrant? What happens to your marketing campaigns when content becomes an end in itself instead of a means to the end of connecting you to your customers? Content becomes a tyrant when it drives the […]